Art Director / Copywriter
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Wish-Bone Salad Dressing

We were so excited to announce new Wish-Bone Dry Italian Seasoning that we didn't want the fun reveal to end. 

So we tried as hard as we could to drag the announcement that we posted on Wish-Bone's social channels out as much as possible. 

 

We also created an online game that explains the simple product benefit of the product being, well, dry.

So try as you may, Wish-Bone's Dry Italian Seasoning will not accept a towel. Because it's already dry, it doesn't need a towel! Play it HERE

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AD/CW: Molly Jamison
AD/CW: Eric Dennis